
Services
Using curiosity, empathy, research, and storytelling to deliver digital and physical products that not only look beautiful but function intuitively.
UX Research
Conducting thorough research methods to identify the user’s pain points, outline potential opportunities for strategic solutions, and better inform key stakeholders.
User Surveys, Interviews, + Focus Groups
Competitive + Comparative Analysis
Persona Creation
Card Sorting + Information Architecture
Customer Journey Mapping
KPI Data Reporting
UX/UI Design
Creating thoughtful and intuitive visual design to enhance the user’s experience and solve problems, both digitally and IRL, based on research and desired company objectives.
Human-Centered Design Systems
Sketches
Lo-Fi +Hi-Fi Wireframes
Prototyping
Responsive Front-End Web Design
User Testing
Web Development + E-Commerce
Building user-friendly online experiences to showcase brand identity, seasonal campaigns, and new product launches.
Front End Design, Development, + Creation
App/Plug-in Product Management
CSS + HTML (basic)
SEO + Blog Copywriting (basic)
Brand + Content Strategy
Providing brand consistency and clarity through storytelling, visual content, and strategic marketing plans.
Brand Sprints
Visual Identity + Investor Pitch Decks
Digital + Multi-Media Nurture Campaigns
Press + VIP Relations
Merchandise Product Design + Development
Consciously sourcing and curating private label and branded merchandise assortments with a focus on sustainable, eco-friendly, and ethical production standards.
R&D + Product/Package Sourcing
Linesheets + Floor Plans
Graphic + Logo Design
Co-branding Partnerships
Retail Buying + Planning
Planning merchandise assortments and deliveries based on company budgets and sales goals.
Buy Plan Organization
Sales, Margin, and Profit Goal Projections
KPI Reporting + Selling Report Analysis
EOS Markdown Cadence + Planning
I offer a complimentary 30-minute consultation for all prospective clients.
Let’s connect.
claire.crookston@gmail.com